Sunday, March 25, 2007

Treatment-01 : Tech Workshop NG

PCCW_Tech Workshop // Aum Sky Exits Film Director Treatment-01

Adapt to advance tech


Open on PCCW Quad play device. A sign about a door reads ‘Learning to love the Future Workshop/Tonight’. Inside, several people are sitting in a circle. They look like retro 60’s, hippies, archeologists, country bumpkins…etc. (The feeling just like they don’t accept the new technology into their lives. They look a bit disorientated, abnormal, dumb and dumber that you can see and feel it in the first second.) There’s a PCCW broadband terminal sitting on a table in the middle (which just like workshop with a tint of re-habitation or consultant in mental institution.) Everyone gathers around it. (The table will spin around slowly just to gives the product a kick off.) This is the story of quality and special feature of PCCW phone which will make all of the participants feels they involve in some kind of hallucination.

Tutor: This is just like ordinary TV in every household

The participants appear to be like they are in the flower fields with the nice breeze (NB: Remember that they still hallucinate with this product)


Tutor: Alright…alright…everybody just calm down. It’s nothing new here. You don’t need to worry about too many cables to plug this thing in.
Some of participants hold the cable and tie around their necks or try to plug the cable at the empty wall or imaginary socket. Some of them even try to plug a cable in the wrong side of the phone and act like they were doing right. (They were all hallucinating and lives in their own world for cry out loud!!!)


Tutor: You can even pay bills on line or buy any ticket for any show.

Now the participants start to loose it and act like they are a superstar in the Hollywood movie. Some kick and punch like Bruce Lee and some cry like a baby like Nicole Kidman in The hour. Some even try to put money in the phone and the just line up and holding a big bag of coins. He/she look around and gives them a confident smile like he/she is the one who do it right.



Tutor: Ok…alright people, let’s move along. You can even preview the live action of English Premier League or any major league such as UEFA Champion and FA Cup by just pressing this button.



(Now all of the participants start to act like they are football player. Some of them throw themselves like they were goal keeper. Some of them act like David Backham and the girls act like they are footballers’ wife.




Tutor: (Start to get sick and tried of the participant) You even can revel your favorite photos, listen to the music watch a VDO clips or watch a Music Video.



Now all of the participant just out of this world. They all dance like Rain + Michael Jackson + Usher (In the other word, disaster) once they hear the music.



Tutor: And guess what? You even can use it a phone as well.



One of the participant reach his hand nervously and try to touch it. The whole crown stop short open their months like puppets and feel the serge of thrill and excited. The tutor stands at the back silently with a little smile on his face like just try one. The participant slowly touches the menu button and the phone blast to life. The screen lit up and waits for command. The whole crown cheers up with excitement and amazement. Now everyone wants crown over the PCCW phone to get the glimpse of this technology.

MVO: PCCW fixed line now brings you the eye. Open your eyes to the whole world. Call 2888 1 888 to find out more.

Original Story Board Tech Workshop

Adapt to advance tech

Open on PCCW Quadplay device. A sign above a door reads ‘Learning to love the Future Workshop/Tonight’. Inside, several people are sitting in a circle. They look like retro 60’s hippies, archeologists, country bumpkins…etc. There’s a PCCW broadband terminal sitting on a table in the middle. Everyone gathers around it.

Tutor Don’t worry. Just try not to see it as new technology…(the attendees begin to mutter amongst themselves)
Tutor Actually, it’s just like a television…(Gasps from some)
Tutor Ok, just relax. You push this button here, and…there we are. Live English Premier League. (the group lean closer, amazed)
Tutor And you can listen to music, look at photos, or watch short video clips
Tutor Pay all your bills, and even buy tickets…(They pull back in astonishment)
Tutor Ok, ok. Calm down, keep cool. It’s alright, you don’t need to worry about any wiring or anything. (They draw nearer again, curious)
Tutor You see? You can even use it just to make calls. It’s as easy as that…

One attendee nervously reaches forward to touch it. The rest gasp in anticipation. The menu appears on screen and they burst into applause. They all reach forwards to get their hands on it.

MVO: PCCW fixed line now brings you the eye. Open your eyes to the whole world. Call 2888 1888 to find out more.